Keynotes & Training

Keynote #1 (New)

Illness Proof Your Life and Your Business

One of the last thing you may be thinking about as a business owner or freelance employee is the very real possibility that one day you may be stopped in your tracks by the diagnosis or sudden onset of a critical illness.

Unlike employees, the luxury of paid sick time is not an option. If you are a solopreneur or small business owner, you may not have a backup person with the expertise or passion to run the business and provide the continuity of services your clients have come to rely on.

So, what is your plan if an accident, health, or family crisis hits when you least expect it?

Jen DeTracey speaks from personal experience as she sheds light on the profound effect of being diagnosed with a critical illness ten years into the running of her own marketing consulting and training business. Post-diagnosis, she was unsure if she’d be able to continue the work she loves, and more importantly, support herself financially. Now, over 13 years later, Jen continues to actively run her business, having up a lifestyle with her health and energy levels in mind.

In this eye-opening and inspiring keynote, Jen shares her story and imparts her hard-earned wisdom on the ripple effect this life-changing moment had in her life and work, and most importantly, the steps you can take to illness-proof your own business.

This program is perfect for:
• Solopreneurs and Business Owners
• Health practitioners – Massage, Chiropractic, Doctors, Dentists etc.
• Startup Business Owners
• Multilevel Marketers
• Contract Employees
• Employees without adequate health insurance

The audience will:
• Learn how to prepare for the worst-case scenario
• Discover empowering steps to take before and after a health crisis
• Find resilience when the most challenging situations arise
• Feel inspired by new ways of thinking (gratitude & appreciation)
• Learn how to face adversity head on in during trying times

Interactive Keynote: 30 – 50 minutes

**Thirteen years into Jen’s business and just three years into her multiple sclerosis diagnosis, she was hired by Canada Life, Great West Life, Freedom 55, Manulife, CIBC and ABEX to keynote for insurance agent training events. Jen shared her story of how a critical life insurance payout was one of the tools that gave her a bridge between the diagnosis and the recovery time she needed to recalibrate and successfully continue to work and run her business full-time on her on terms.

Immersive Training #2

Gain Clarity and Inspiration in the Chaotic World of Business and Leadership

What propels both you and your career along the path of progress?

In the current whirlwind of distractions, losing sight of your original spark and momentum towards your desired vision can happen all too easily.

Identifying your core work related values will re-energize you and bring clarity to the impact you create. Tapping into these values hones your “why”, while creating intentional focus on the needle moving actions. This will magnify your feeling of satisfaction to propel you forward.

By the end of this 90-minute session, you will determine your value-based priorities followed by specific actions steps you can take immediately.

This program is perfect for:
• Solopreneurs and Business Owners
• Emerging Leaders
• C-Suite Leaders
• Employees
• Creatives

The audience will:
• Determine core career/work values that are most important
• Discover how these values are currently showing up
• Understand their “why” more deeply
• Choose one core value that is important to increase the level of satisfaction
• Develop a next step action plan that can be easily implemented
• Identify the biggest learning outcome

Interactive Session: 90 minutes (In person or online)

Keynote #2

Crack the Code – A Proven Sales and Marketing Process.

Your company is most likely leaving money on the table. Up to 75% or more.

Jen DeTracey uncovers a high performance combination to approaching your sales and marketing.  She will walk you through LIFFT®, a 5-step strategic marketing process that will provide your business with at least 50% more lift.

During this interactive presentation, participants learn:

  • Five foolproof strategies to increase your income immediately
  • How to expand your presence without exhausting your bank account
  • Tactics to wring every drop out of what you’ve already got
  • Strategies to think and work smarter, not harder
  • Ways to build on your business equity
  • How to tap into your ideal clients
  • Methods for dramatically increasing your client base

Learn more about the LIFFT® Process in the consulting section.

Interactive Keynote: 45 – 75 minutes

Training: 3 – 6 hours

Webinar: Available

Online Training: Available

Keynote #3

Selling Insurance from the Client’s Perspective

Selling insurance has become an important and primary profit tool for financial advisors and brokers. In a volatile global marketplace, insurance products offer stability for both sellers and purchasers.

I have experienced firsthand how the market’s instability since 2008 has impacted my life. I have also purchased a number of insurance products over the years which have provided me with a sense of stability; I never seriously considered how important and grateful I would become when faced with changing life circumstances.

As a marketing strategist, business consultant, trainer, professional speaker and a person who now lives with a critical illness, I have developed an interactive and customizable keynote geared towards those who sell insurance.

Selling Insurance – How To Avoid Leaving Money On The Table

This presentation is an interactive presentation which can include the following elements:

  • My story and perceptions of buying insurance
  • Why I purchased CI insurance
  • How CI insurance saved my life
  • What I didn’t know and regret – if only my insurance person had told me!
  • How my insurance person kept me as a customer despite my upset regarding lack of information provided
  • How selling from the heart translates to more sales and happier long-term customers

    **Adapted version available for prospects/buyers – Critical Illness Insurance Gave Be Back My Life

Keynote: 45 – 75 minutes.
Testimonials

Jen DeTracey really brought it home to me that I have the power to change people’s lives. I relate to her personal story.
Gillian Chandler, Investment & Wealth Advisor
BMO Nesbitt Burns

Jen DeTracey’s story was open, honest and powerful!  I am also a claimant and it helps me promote living benefits to the advisors
Diane Mick, Senior Insurance Specialist
Edward Jones

Jen DeTracey’s presentation captured and engaged us. Her personal journey provoked an emotional response and at times kept us hanging on the edge our seats.
James McKeown, Insurance Specialist
Edward Jones

This message is a wake call for people in our industry. Jen DeTracey’s lively presentation and personal story remind us of how we bring value to our clients.
Brian Goodman, Senior Financial Planning Advisor
Assante

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