Resources

Is your brand speaking to your ideal customers online?

Put Organization Online First

Time and time again I hear stories about how businesses and organizations are too busy to update or revamp their website. Sadly enough, it is one of the last marketing priorities for many, yet it is one of the most critical.

As companies evolve, so must their website. A strong brand presence can no longer be represented by a great looking business card. With today’s demand for information via the Internet, it is time to make sure your organization’s website is consistently up to date and effectively speaks to your ideal customers.

At Lift Strategies, we walk our talk. For this reason, we are proud to announce the launch of our new website. This site contains all kinds of free resources including articles, marketing tips and podcasts. Check out our introduction video and the audio tracks throughout the website at www.liftstrategies.com.

Based on what I have just described, you may think Lift Strategies is in the business of designing and developing websites. This is NOT the case. Our role is to become involved in a company’s growth prior to any dealings with a web development company to modify or create a new website. We work with your organization to make sure your website properly represents your brand.

I would like to thank the following individuals and companies for their contribution to Lift Strategies’ website:

Concepts and Design: www.twinfishcreative.com Rob Hodgson & Team

Development and Programming: www.bluelinemedia.com Christine Rondeau

Photography: www.imagematters.ca Janet Rerecich

Make up Artist: www.theyrep.com Sonia Leal-Serafim

Copy Editing: Keith MacKenzie – freelance proofer/editor

Audio Tracks: www.thebeaumontstudios.com Bruce Gerrich (The Vocal Booth)

Additional Audio Edits: Diane Barbarash – amazing friend

Video: www.imambo.com Kim Elton

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